Prior to our cooperation, our client had previously worked with targeting specialists, but the price for an application was above $25, which was not satisfactory at all, so the first task was to develop a strategy that would radically change the approach to advertising.
We were also responsible not only for promotion, but also for the development of the website and landing pages with further content filling
To reduce the cost of the application so much, we had to develop 3 landing pages and a marketing funnel, which allowed us to receive 20-30 applications per day.
The project was as stable as possible with optimizations and could work for quite a long time, but unfortunately, on 02/24/22, we were forced to stop the project.